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This web page states the following, "Has your product been UKayed? UKayed for safe secure online shopping buy safely online." We saw that the web page also said " The Ukayed logo and trademark is used as an indicator that the product has gone through checks to ensure that the product is fully UK compliant and of a quality that the customer will be more than happy with." It also said " How can we be so confident of this? We also offer the consumer a Safe Buy Guarantee. Customers feedback We feel this is the most important factor you tell us and we listen, when we receive enough feedback for an." The header had Ukayed as the highest ranking optimized keyword. It is followed by safe, secure buying, and online buying which isn't as ranked as highly as Ukayed. The next words ukayed.co.uk uses is safe buying. safe online buying was included and will not be viewed by search engines.